AMSR News Update
Sunday, January 8th, 2017
The Archive of Market and Social Research now has a physical presence at the History of Advertising Trust and a new Platinum Sponsor.
An agreement has been reached with the History of Advertising Trust (HAT) to provide archive facilities for AMSR material, including books, journals magazines and papers relevant to the development and history of market and social research.
Later this year, researchers will be able to search the material stored at HAT on both the AMSR and HAT websites, as well as by telephone or visiting HAT at their offices in Raveningham, Norfolk. Scanned images of much of this material, as well as further documents, which will not be stored at HAT in physical form, will be available via the AMSR website.
This has been made possible thanks to generous subscriptions from new Platinum Sponsor Kantar, and its parent company WPP, which have enabled the AMSR to sign the contract with HAT.
The AMSR warmly welcome Gill Wareing, the Research Network’s own highly valued Secretary/Treasurer, who has joined the Archive as their administrator.
For more details about these developments and further information about the AMSR see: AMSR Website